Michelle started in the modeling industry at a young age, but she gained more attention as a fitness enthusiast when she joined several competitions, including the NCP bikini competition. Lele is a one of top Hispanic influencers in the world who also released her own music, modeled for various leading brands, and co-authored a novel in 2016. Tanya Lozano has activism in her blood. The 2020 U.S. Census shows that the U.S. Hispanic population has reached 62.1 million, which makes up about 18.7% of the U.S. population and accounts for about 52% of the countrys population growth between 2010 and 2020. With Hispanic Heritage Month upon us, SI is honoring the 30 most influential Latinos in sports who aren't athletes: the coaches, journalists, CEOs and other innovators who shape American sports. Vegetta777 is well-known in the gaming world for uploading a variety of gameplays such as Minecraft, Battlefield, Saints Row, Garrys Mod, and more. Followers: 51,000. This increases brand awareness as well as customer engagement which makes campaigns more successful in terms of ROI. Do brands love working with top Latino influencers? This Dominican Republic native started her fitness journey as an act of self-love after she struggled with depression. Her unapologetic attitude and creative looks enable her to infiltrate the industry that was for the white, thin, and rich.. In March 2016, she was one of seven female YouTubers who joined the United Nations Sustainable Development Action Campaign, to achieve gender equality and empower all women and girls. Brands understand the power of top Latino influencers, whose influence extends beyond the digital world into their communities. Italian-Venezuelan beauty and fashion influencer Nicole Guerriero started from humble beginnings as a bartender and service crew in several restaurants before she decided to venture into social media. From business owners to nonprofits and public service to health care, different sectors are represented by these leaders who have worked their way to the top. Head over to Heepsy and get searching! Eugenio Derbez: Mexican actor Eugenio Derbez is well known for his comedic roles in films such as Instructions Not Included (2013) as well as his hosting duties for Univisions variety show Derbez en Cuando from 2005 2011. Mexican beauty vlogger Mariand Castrejon Castaneda, popularly known as Yuya, is also one of the Top Latin Influencers. She's also partnered with countless city-wide non-profits to advocate for education, the arts, and community health and wellness. LUIS FERNANDO FLORES @fernanfloo (10.2M), 12. Riccardo Simonetti. They often use their accounts to promote products and brands, but they also use their reach to talk about important issues that affect the Latinx community. . To see the complete list of the "50 Most Influential Latinos click HERE. The campaign aims to directly support entrepreneurs that have been left behind by economic relief programs specifically, women, people of color and undocumented entrepreneurs. As a Chinese, Spanish, and Mexican, her interracial features have become her ticket to working with top fashion and beauty brands including Loreal Paris, Nordstrom, COACH, DKNY, Saks 5th Avenue, Sunglass Hut, Levis, and more. Some of the most popular Latina influencers 2022 are Yalitza Aparicio, Lorena Rae, Thalia Sodi, Juana Martinez-Neal, Sofia Vergara, Lili Estefan, Ana Tijoux, and Demi Lovato. This Dominican-American technology reviewer keeps her audiences abreast of the latest Apple and Google gadgets in the market as she dissects the products, provides the pros and cons, and discloses how they can affect everyday life. Although born and raised in California, Salice takes much pride in her Hispanic roots. Spanish Youtuber Willeyrex, whose real name is Guillermo Diaz Ibez, is best known for posting video game content. In addition, she has recently joined TikTok where she posts regular fit checks and funny dance videos. Hispanic YouTubers can be from any country where there is a large Hispanic population such as Mexico, Colombia, Peru, Puerto Rico, and many other Latin American countries. Lele Pons is a Venezuelan-American YouTube star and Latin American influencer superstar. Adri and Kam are the owners of this beautifully curated and fun to scroll through Instagram page. They often discuss topics that are important to Latinas, such as immigration, feminism, and cultural identity. 130 E. Randolph St. . Her eponymous channel, which she originally named lady16makeup, has now over 24.3 million followers worldwide. She is one of the most popular Latina influencers 2022, and has been featured in international magazines such as Vogue Italia and Hola Mexico! Her internet success has also opened many new doors of opportunity for her, including singing and acting. Entity: United States Hispanic Leadership Institute, DR.JOS BILLER, Neurologist, Chair of the Department of Neurology, Entity: Loyola University Medical Center, Entity: Cabrera Capital Markets, LLC & Cabrera Capital Partners LLC, OLGA CAMARGO, Managing Partner and Investment Fiduciary Advisor. German runs two YouTube channels: one is named HolaSoyGerman, where he uploads hilarious videos about everyday life, and the other, his gameplay channel, JuegaGerman, which is the second-most subscribed channel in the Spanish language. Genuinely one of the nicest guys we have met, his Instagram is non stop with modelling, TV appearances and pure entertainment. As an advocate for female empowerment and one of the most popular Latina influencers 2022, she founded the nonprofit organization Lorensitas to help underprivileged girls around the world achieve their dreams through talent competitions and scholarships. Hes been credited with bringing Reggaeton into mainstream American pop culture by collaborating with artists such as Cardi B, Camila Cabello, Pitbull, Pharrell Williams, and Beyonce. Each year, Hispanic Heritage Month is celebrated in the United States, beginning on September 15 and ending on October 15. Her witty remarks captured the hearts of her growing army of followers on Instagram and YouTube, thus earning her a top spot in Cosmopolitans 8 Best Latina Makeup Artists on Instagram for 2014. Why are top Latino influencers so popular. Bethany Mota 3. Hispanic YouTubers may also be from countries like Spain and the United States where theres a growing number of Hispanics making up an important part of the population. JILLIAN MERCADO @jillianmercado (266K), 36. 20 top Chicago based influencers 1. In 1965, Chaves and Huerta organized the Delano grape strike; the longest strike in U.S. history, lasting from September 1965 to July 1970. Willeyrex maintains two YouTube channels where he talks about a variety of games, particularly those related to Metaverses and NFT games. In this capacity, she led new investment review, diligence and execution. Since its official launch in August 2014, her blog has become a source of inspiration for her dedicated followers and has been featured in renowned online magazines and brands such as Vogue Mexico, Glamour, Elle Spain, The New York Times, StyleCaster, and Who What Wear. Overall Hispanic influencers in the United States have become beacons within their communities inspiring people through their actions, and showing them what can be achieved when hard work meets ambition. "Today we have a large number running and in office, if not yet holding the most important offices," he says. Since she decided to commit 100% to fashion blogging, modeling, and content creation, Carla has become one of the busiest Latin influencers in the fashion world. info@amraandelma.com | 1-646-518-7743. . This list profiles a half-dozen political leaders, four of whom have run for mayor. Her following has grown enormously since then, making her one of the Top Latin Influencers and most popular Instagrammers in Colombia. Adrianna (@adriannkaw) 11. Finally, by working alongside top Latino influencers, brands benefit from these experts well-established relationships within the community making it easier for companies to break into new markets and gain visibility within target audiences. Jackson specializes in developing operational foundations and processes for every level of restaurants from quick-service to fine-dining; built to launch, scale, and sustain profitability from concept to completion. From its Hispanic neighborhoods on the lower west side to its upscale Mexican cuisine in The Loop, to museums, shops, botanicas and beyond, Chicago proved to be a city filled with Latino influence. As one of the top Latina Instagram influencers, she has over 8 million followers on Instagram and uses her account to share photos and videos of her work, her travels, and her personal life. Chicago's most powerful Latinos. Cynthia Chavarria is a writer who works at Getty Images in Chicago for the Latin American region. Roberto Maldonado (26th), chair of the City Council Latino Caucus and Ald. Katie is a Chicago-native blogger, influencer, and soon-to-be law graduate. JuegaGerman Other Notable Hispanic Gaming Youtubers: 4. Take a look at some of the great Hispanic artists that have shaped Western art and culture. In response to COVID-19, Lozano created a spin-off organization, We Got Us, which has recruited more than 1,000 volunteers and addresses immediate needs in the community like food and masks. Click below to see everything we have to offer. MARIAND CASTREJON CASTAEDA AKA YUYA @yuyacst (17.1M), 5. Hispanic influencers in the United States have become the source of inspiration and guidance for millions of Americans who seek out their advice and expertise. This year the publication adds two new categories: Lawyer and Marketing. Behind her fun personality though, Iris has been honest about her inner battles with depression, an eating disorder, and addiction to diet pills that almost claimed her life, and coming out from those struggles, she finds that her social media fame can be an avenue for inspiration. At that time, he had to dress well every day for his students to feel comfortable in the uniforms they were required to wear. Latinas Uprising helps new and aspiring attorneys through the higher education maze and provides tools to overcome the systemic barriers of law school. Dominican-American actress, host, and social media influencer Ana Marte is known for posting collaborative, meme-inspired sketches in addition to modeling photos on her Instagram feed. Prior to this she was an early stage investor at MATH Venture Partners, an early-stage venture fund investing in technology start-ups with differentiated approaches to customer acquisition. As one of the top Latina Instagram influencers, she has talked about how she has dealt with depression and anxiety, and she has even shared screenshots of her therapy sessions on Instagram. Top Latino influencers have become increasingly popular in recent years, due in part to their ability to communicate with a broad and diverse audience. Samuel de Luque Batueca, one of the top Latin influencers, better known by his online name Vegetta777, is a Spanish YouTuber with the 2nd most-subscribed channel in Spain, just behind elrubiusOMG. Prior to founding C1 Revolution, Larkin worked on communication teams for Walgreens, DePaul University and iHeart Media. Amplifying brown voices, one story at a time. Andrea began her professional life as a model and social media influencer, taking several modeling jobs and becoming a brand ambassador for several fashion brands. Andrea Espada, whose real name is Andrea Rincon Estrada, is a Colombian internet and television personality. Ruben Doblas Gunderson, better known as El Rubius, is a Spanish-Norwegian YouTuber and one of the Top Latin Influencers worth following. Kathy . Of course, the operative word there is "yet.". Through their videos, Hispanic YouTubers aim to share stories and experiences and talk about topics that resonate with the Hispanic community. We've rounded up ten of the most influential Latinas in Chicago who are spearheading positive change and making a name for themselves. ELIZABETH RUIZ @elizabethruizxo (505K), 31. Gloria Lucas is a Mexican-American body positivity influencer specializing in intersectional eating disorders education. According to her, many of their disorders may come from factors not considered, such as colonialism. "Design & style to make you smile" - says Will's Instagram BIO. Thickletic also gives back to marginalized communities through Thickletes Give Back. Her channel gained recognition after posting celebrity-inspired makeup as well as creative makeup tutorials. Her students also often appear in many of her videos. 4. Alexis is a 2021 Master of Public Policy candidate at the University of Chicago Harris School of Public Policy. Missing Crain's in print? Aside from speaking Spanish very well, Salice also shares a slice of her life as a Latina through her funny videos on YouTube, TikTok, and Instagram. In December 2017, she launched another YouTube channel where she shares her favorite homecooked recipes. The Chicago White Sox have fully embraced a clubhouse culture led by a large group of Latino players. With her determination, enthusiasm, wit, and charming personality, she was able to land partnerships, model jobs, and collaborations with prominent brands. From iconic figures like Eva Longoria to contemporary stars like Cardi B, Hispanic influencers in the United States have made their mark on the mainstream stage. Aside from acting Sofia also runs an eponymous lifestyle brand selling apparel including lingerie accessories beauty products home goods and more. Realizing the need for therapists for her community, Adrian, one of the top Latin influencers, founded Latinx Therapy in 2018 and has since become a globally recognized podcast, a directory of Latinx mental health speakers and professionals, a wellness center for BIPOC providers, and a social media platform for community support, all done in English and Spanish. Alani loves incorporating bold and bright colors into her wardrobe. These women are talented, relatable, authentic, and vocal, and their followers love them for it. Best part of being an influencer: Meeting new people to spread her message. For example, Selena Gomez is open about her struggles with mental health issues. She also has a total of 3.5 million followers on social media worth. This helps top Latino influencers cultivate relationships with their followers and stay connected with their audiences in meaningful ways. 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